专家库
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金佳
中国技术经济学会理事、中国技术经济学会神经经济管理专业委员会秘书长、担任Journal of Behavioral Decision Making等三十余个SCI/SSCI期刊审稿人、中国管理科学与工程学会神经管理与神经工程研究会理事、Frontiers in Psychology国际SSCI期刊客座编辑、国家自然科学基金评阅专家。
上海外国语大学国际工商管理学院教授、博士生导师,浙江大学管理学博士。主要研究方向为消费者神经科学。
主持包括国家自然科学基金青年项目、教育部人文社会科学基金、浙江省哲学社会科学规划重点课题在内的多项基金,参与国家自然科学基金重点项目(子项目负责人)。有五十余项科研成果发表SSCI/SCI收录的知名国际期刊,曾获得《南华早报》、《环球时报》、《编码世界》等国外媒体的报道,并接受韩国首尔电台《This Morning》的在线直播采访。
1 2005-09——2009-06 杭州电子科技大学 管理学院 学士
2 2009-09——2014-06 浙江大学 管理学院 博士
1 2014-07——2016-12 宁波大学商学院 讲师
2 2017-01——2020-06 宁波大学商学院 副教授
3 2020-06——2021-12 上海外国语大学国际工商管理学院 副教授
4 2022-01——至今 上海外国语大学国际工商管理学院 教授
1 2018-04——2023-04 中国技术经济学会 理事
2 2018-04——2023-04 中国技术经济学会神经经济管理专业委员会 秘书长
3 2018-04——2023-04 管理科学与工程学会神经管理与神经工程研究会 理事
4 2021-01——2023-01 之江实验室跨媒体只能研究中心学术咨询委员会 外聘专家
1 2022 高吞吐、低延迟场景下的智能人机对话关键技术及应用 浙江省科技进步 二等奖 排名:第三

研究报告与对策建议(指报送给党中央、国务院、中央部委和其他政府部门、机构的研究报告和对策建议)

1《关于鸿星尔克***的分析与启示》(涉密)被国家相关部门采纳
2《对于我国年轻人***的分析与建议》(涉密)被国家相关部门采纳
3《美国***及相关建议》(涉密)被国家相关部门采纳
4《美国油管***及网络安全隐患》(涉密)被国家相关部门采纳
5《关注比特币***监管制度建设》(涉密)被国家相关部门采纳
6《新冠肺炎疫情***的重要作用》(涉密)获得浙江省副省长王文序肯定性批示
7《上海外国语大学***的分析及建议》(涉密)被网信办采纳并获得网信办部长批示
8《“霍尊舆情”***不鲜》(涉密)被国家相关部门采纳
9《张哲瀚***分析与建议》(涉密)被国家相关部门采纳
10《欧洲议会***分析及相关建议》(涉密)被国家相关部门采纳

主要论文

1Shen,Q.,Fu,S.,Huang,Y.,An,Y.,Jin,J.,Wang,Y.,... & Ebstein,R. P. (2022). Asymmetric valuation and belief updating over gain and loss in risky decision making: A behavioral and electrophysiological investigation. Behavioural Brain Research, 429,113909.
2Fang,H.,Wan,C.,Jin,J.,& Meng,L. (2022). Prior autonomy frustration facilitates persistent behavior: The moderating role of autonomy causality orientation. Motivation and Emotion,1-15.
3Pan,Y.#,Jin,J.#,Wan,Y.,Wu,Y.,Xu,S.,Zhu,L.,... & Rao,H*. (2022). Beauty affects fairness: facial attractiveness alters neural responses to unfairness in the ultimatum game. Brain Imaging and Behavior,1-9.
4Yu,H.,Liang,Y.,Wang,A.,Fan,Q.,& Jin,J*. (2022). Pay online or pay on delivery? An ERP study of how payment methods affect online purchase decisions for search vs. experience products. Journal of Economic Psychology,102526.
5Wang,A.,Lyu,D.,Liu,Y.,Liu,J.,Gao,L.,& Jin,J*. Country-Brand fit: the effect of COO stereotypes and brand positioning consistency on consumer behavior: evidence from EEG theta-band oscillation. Frontiers in Neuroscience,751.
6Wang,A.,Zhu,L.,Lyu,D.,Cai D.,Ma,Q.,& Jin,J*. (2021) You are excusable! Neural correlates of economic neediness on empathic concern and fairness perception. Cognitive,Affective,& Behavioral Neuroscience,1-13.
7Meng,L.,Pei,G.,Zhang,Y.,& Jin,J*. (2021). Desire for success awakens: Proof of competence restoration in a non-competitive environment. Frontiers in Neuroscience, 15,704.
8Jin,J.,Lin,C.,Wang,F.,Xu,T.,& Zhang,W*. (2021). A study of cognitive effort involved in the framing effect of summary descriptions of online product reviews for search vs. experience products. Electronic Commerce Research,1-22.
9Pei,G.,Jin,J*.,Li,T.,& Fang,C. (2021). Less expectation,less pain: Low wealth alleviates sense of unfairness. Frontiers in Psychology,12,1488.
10金佳,沈强.(2021).神经营销学:打开消费决策的“黑箱”. 张江科技评论,(02),32-33.
11金佳,张武科,陈彬,潘静.(2021). 基于自我决定理论的大学生创新创业激励机制研究. 教师教育论坛,34(03),57-64.
12Wang,F.,Wang,M.,Wan,Y.,Jin,J.,& Pan,Y. (2021). The power of social learning: How do observational and word-of-mouth learning influence online consumer decision processes? Information Processing & Management, 58(5),102632.
13Wang,F.,Wang,M.,Zheng,Y.,Jin,J.,& Pan,Y(*). (2021). Consumer Vigilance and Choice Overload in Online Shopping. International Journal of Electronic Commerce,25(3),364-390.
14Diao,L.,Li,W.,Zhang,W.,Ma,Q.,& Jin,J(*). (2021). Electroencephalographic Theta-Band Oscillatory Dynamics Represent Attentional Bias to Subjective Preferences in Value-Based Decisions. Psychology Research and Behavior Management,14,149–158.
15Cai,D.,Zhu,L.,Zhang,W.,Ding,H.,Wang,A.,Lu,Y.,& Jin,J(*). (2021). The Impact of Social Crowding on Consumers’ Online Mobile Shopping: Evidence from Behavior and ERPs. Psychology Research and Behavior Management,14,319–331.
16Shen,Q.,Zhu,L.,Meng,L.,Qiu,W.,Ma,Q.,Ebstein,R. P.,& Jin,J(*). (2020). To Reveal or Not to Reveal? Observation of Social Outcomes Facilitates Reward Processing. Frontiers in Neuroscience,14,579702.
17郑旭涛,郭文姣,陈满,金佳,尹军. (2020). 社会行为的效价信息对注意捕获的影响:基于帮助和阻碍行为的探讨. 心理学报,52(05),584-596.
18王翠翠,陈雪,朱万里,傅为忠,金佳. (2020). 带图片评论与纯文字评论对消费者有用性感知影响的眼动研究. 情报理论与实践,43(06),135-141.
19Wang,C.,Fu,W.,Jin,J(*).,Shang,Q.,Luo,X.,& Zhang,X. (2020). Differential Effects of Monetary and Social Rewards on Product Online Rating Decisions in E-Commerce in China. Frontiers in Psychology,11,1440.
20Fan,B.,Mao,W.,Jin,J(*).,& Ma,Q. (2020). Modulating activity in the dorsolateral prefrontal cortex alter corruption behavior: A transcranial direct current stimulation study. Behavioural Brain Research,382,112479.
21Shang,Q.,Jin,J.,Pei,G.,Wang,C.,Wang,X.,& Qiu,J. (2020). Low-Order Webpage Layout in Online Shopping Facilitates Purchase Decisions: Evidence from Event-Related Potentials. Psychology Research and Behavior Management,13,29–39.
22Fan,B.,Li,C.,& Jin,J(*). (2020). The Brand Scandal Spillover Effect at the Country Level: Evidence from Event-Related Potentials. Frontiers in Neuroscience,13,1426.
23Shang,Q.,Jin,J(*).,& Qiu,J. (2020). Utilitarian or hedonic: Event-related potential evidence of purchase intention bias during online shopping festivals. Neuroscience Letters,715,134665.
24Bian,J.,Fu,H. (*),& Jin,J. (2020). Are We Sensitive to Different Types of Safety Signs? Evidence from ERPs. Psychology Research and Behavior Management,13,495–505.
25Jin,J.,Wang,A.,Liu,J.,Pan,J.,& Lyu,D. (2020). How does monetary loss empathy modulate generosity in economic sharing behavior? An ERPs study. Neuropsychologia,141,107407.
26张武科,金佳. (2019). 社会距离会影响人们的慷慨程度吗?——社会折现的研究综述. 情报理论与实践,(07),95-101.
27Fan,B.,Ding,H.,Jin,J(*).,Zhao,M.,& Ma,Q. (2019). Does the beauty premium effect always exist? — an ERP study of the facial attractiveness stereotype in public’s attitudes toward in-Service Chinese civil servant. International Journal of Neuroscience,129(12),1213–1222.
28Zhang,W.,Yang,D.,Jin,J,Diao,L.,& Ma,Q(*).. (2019). The Neural Basis of Herding Decisions in Enterprise Clustering: An Event-Related Potential Study. Frontiers in Neuroscience,13,1175.
29Zhang,W.,Jin,J(*).,Wang,A.,Ma,Q.,& Yu,H. (2019). Consumers’ Implicit Motivation Of Purchasing Luxury Brands: An EEG Study. Psychology Research and Behavior Management,12,913–929.
30Jin,J.,Pei,G.,& Ma,Q. (2019). Corrigendum: They Are What You Hear in Media Reports: The Racial Stereotypes toward Uyghurs Activated by Media. Frontiers in Neuroscience,13,168.
31Jin,J.,Shang,Q.,& Ma,Q. (2019). The role of appearance attractiveness and loan amount in peer-to-peer lending: Evidence from event-related potentials. Neuroscience Letters,692,10–15.
32张武科,金佳.(2018).健康意识与环保意识对生态食品购买意愿的影响——生态属性认知的中介作用. 宁波大学学报(理工版),(01),105-110.
33Ma,Y.,Jin,J.,Yu,W.,Zhang,W.,Xu,Z.,& Ma,Q. (2018). How Is the Neural Response to the Design of Experience Goods Related to Personalized Preference? An Implicit View. Frontiers in Neuroscience,12,760–760.
34Jin,J.,Dou,X.,Meng,L.,& Yu,H. (2018). Environmental-friendly Eco-labeling Matters: Evidences from an ERPs Study. Frontiers in Human Neuroscience,12,417.
35Shang,Q.,Pei,G.,Jin,J.,Zhang,W.,Wang,Y.,& Wang,X. (2018). ERP evidence for consumer evaluation of copycat brands. PLOS ONE,13(2).
36Fan,B.,Zhao,M.,Jin,J(*).,Ding,H.,& Ma,Q. (2018). Rational civil servant interviewers: evidence from an event-related potential study of beauty premiums in Chinese civil servant interviews. Experimental Brain Research,236(12),3159–3168.
37Yu,H.,Dan,M.,Ma,Q.,& Jin,J(*). (2018). They all do it,will you? Event-related potential evidence of herding behavior in online peer-to-peer lending. Neuroscience Letters,681,1–5.
38Jin,J.,Zhang,W.,& Chen,M. (2017). How consumers are affected by product descriptions in online shopping: Event-related potentials evidence of the attribute framing effect. Neuroscience Research,125,21–28.
39Jin,J.,Pei,G.,& Ma,Q. (2017). They Are What You Hear in Media Reports: The Racial Stereotypes toward Uyghurs Activated by Media. Frontiers in Neuroscience,11,675.
40Jin,J.,Pei,G.,& Ma,Q. (2017). Social Discounting under Risk. Frontiers in Psychology,8,392–392.
41Jin,J.,Fan,B.,Dai,S.,& Ma,Q. (2017). Beauty premium: Event-related potentials evidence of how physical attractiveness matters in online peer-to-peer lending. Neuroscience Letters,640,130–135.
42Shang,Q.,Pei,G.,& Jin,J(*). (2017). My friends have a word for it: Event-related potentials evidence of how social risk inhibits purchase intention. Neuroscience Letters,643,70–75.
43Wang,C.,Jin,J.,Vieito,J. P.,& Ma,Q. (2017). Antiherding in Financial Decision Increases Valuation of Return on Investment: An Event-Related Potential Study. Computational Intelligence and Neuroscience,2017,4760930.
44Wu,J.-Z.,Yu,L.-P.,Li,G.,Jin,J.,& Du,B. (2016). Using the monotone measure sum to enrich the measurement of the interaction of multiple decision criteria. Journal of Intelligent and Fuzzy Systems,30(5),2529–2539.
45Wu,J.-Z.,Yu,L.-P.,Li,G.,Jin,J.,& Du,B. (2016). The sum interaction indices of some particular families of monotone measures. Journal of Intelligent and Fuzzy Systems,31(3),1447–1457.
46Ma,Q.,Hu,L.,Xiao,C.,Bian,J.,Jin,J.,& Wang,Q. (2016). Neural correlates of multimodal metaphor comprehension: Evidence from event-related potentials and time-frequency decompositions. International Journal of Psychophysiology,109,81–91.
47Ma,Q.,Pei,G.,& Jin,J(*). (2015). What Makes You Generous? The Influence of Rural and Urban Rearing on Social Discounting in China. PLOS ONE,10(7).
48Ma,Q.,Jin,J(*).,Yuan,R.,& Zhang,W. (2015). Who Are the True Fans? Evidence from an Event-Related Potential Study. PLOS ONE,10(6).
49Jin,J.,Yu,L.,& Ma,Q. (2015). Neural basis of intrinsic motivation: evidence from event-related potentials. Computational Intelligence and Neuroscience,2015,698725–698725.
50Jin,J.,Wang,C.,Yu,L.,& Ma,Q. (2015). Extending or creating a new brand: evidence from a study on event-related potentials. Neuroreport,26(10),572–577.
51金佳,蒋歆宇,汪蕾.(2014).文化差异对前景理论的影响研究. 重庆大学学报(社会科学版)(04),80-85.
52Ma,Q.,Jin,J.,Meng,L.,& Shen,Q. (2014). The dark side of monetary incentive: how does extrinsic reward crowd out intrinsic motivation. Neuroreport,25(3),194–198.
53Ma,Q.,Jin,J.,& Xu,Q. (2014). The evidence of dual conflict in the evaluation of brand extension: An event-related potential study. Journal of Management Analytics,1(1),42–54.
54Strombach,T.,Jin,J.,Weber,B.,Kenning,P.,Shen,Q.,Ma,Q.,& Kalenscher,T. (2014). Charity begins at home: cultural differences in social discounting and generosity. Journal of Behavioral Decision Making,27(3),235–245. (Co-first author)
55Shen,Q.,Jin,J.,& Ma,Q. (2013). The sweet side of inequality: how advantageous status modulates empathic response to others’ gains and losses. Behavioural Brain Research,256,609–617. (Co-first author)
56Xu,Q.,Zhang,W.,Hu,L.,Wang,J.,& Jin,J(*). (2012). The Development and Research of Bioinformatics in Neuroscience. AASRI Procedia,1,359–364.

学术专著、教材等:

1Ma,Q.,Jin,J.,Liu,T.,& Wang,X. (2021). Augmentation of neuromarketing by neural technology. Modern approaches to augmentation of brain function. Sringer Nature Switerland.
2裴冠雄,孟亮,金佳,马庆国. (2021).竞争驱动:胜任感、内在动机与员工激励 [M]. 北京:经济科学出版社.
3金佳,孟亮,马庆国. (2021).激发工作的内在驱动力 [M]. 北京:经济管理出版社.

专利

1基于事件相关电位与眼动追踪技术的平面广告评测方法(申请号:202111304989.1)
2基于观众特征、LPP和θ波的影视剧演员选取方法(申请号:202110643604.8)
3一种基于脑间互动性的信息流估计方法及系统(第一发明人,申请号:202111222218.8)
4一种基于电商预售模式的产品折扣智能设置方法(第一发明人,申请号:202110423869.7)
5一种基于眼动轨迹追踪的广告智能评估方法及系统(第一发明人,申请号:202110426428.2)
6沟通障碍的智能评估方法及评估系统(第一发明人,申请号:202110425756.0)
7一种基于神经相似性分析的平面广告测评方法及系统(第一发明人,申请号:202011020103.6)
8基于观众群体情感神经相似性的影视剧市场预测方法及系统(第二发明人,申请号:202110560889.9)
9一种基于脑电波的监控方法与装置(第二发明人,申请号:202011502685.1)
10一种教学评价方法、设备和计算机可读存储介质(第二发明人,申请号:202011410428.5)
11一种课堂模式评价方法和设备(第二发明人,申请号:202011408215.9)